Madison Reed Hires David Stanko, Plans Color Bar Rollout

With a fresh influx of capital, hair color business Madison Reed is readying a retail rollout.
The brand has plans to open a total of 25 color bars — physical spaces that focus on color instead of all the offerings of a traditional hair salon — by the end of 2019, and has hired former Redken master colorist David Stanko as vice president of technical design and education as part of its expansion efforts.
“These are not salons,” said Madison Reed founder and chief executive officer Amy Errett. “These are a very innovative, disruptive force in an industry that has had primarily one way of doing things.”
Stanko will oversee colorist education and be involved with research and development. Future products from Madison Reed will include an extended shade range and other types of hair products, he noted, adding that the company is keeping specific innovations “top secret.” Stanko will also spearhead the creation of an internal certification program that aims to give colorists a clear path for a future with Madison Reed, he said.
“It’s a very fresh model within the world of hair color. We haven’t seen any disruption in retail hair color in decades, it’s been same old, same old,” he said,

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Source: http://wwd.com/beauty-industry-news/hair/madison-reed-hires-david-stanko-plans-color-bar-rollout-11060828/

This entry was posted on December 4, 2017. Bookmark the permalink.